How Cross-Border E-commerce Resellers Can Use Vinted Spreadsheet to Create a Telegram Group Marketing Plan
2025-06-13
        
        
    Telegram groups have become a powerful tool for e-commerce resellers to engage with potential customers, especially in the cross-border shopping niche. By leveraging Vinted’s spreadsheet feature, resellers can efficiently organize their marketing strategies and tailor promotions to different customer demographics.
Step 1: Analyze Group Member Personas
Before creating a marketing plan, conduct a user profile analysis
- Shoppers:
 - Sellers:
 - Fashion Enthusiasts:
 
Step 2: Organize Data in Vinted Spreadsheet
Using a structured Excel sheet
| Customer Type | Preferred Brands | Promo Style | Messaging Strategy | 
|---|---|---|---|
| Budget Buyers | ZARA, H&M | Flash Sales | Urgency-driven ("24h Only!") | 
Step 3: Design Your Telegram Campaign Framework
Transform spreadsheet insights into engaging Telegram posts:
- Segment your audience
 - Use automation bots
 - Include customer testimonials
 
Step 4: Track and Optimize
Rate each campaign on CTR (Click-Through Rate)
Pro Tip: Highlight Vinted's data tools